Last week, I released a free PDF download on how to price your services, which received great feedback from the community. A member of the Facebook group named Sarah asked a great question - Should I list my prices on my website? In this article, we'll discuss the pros and cons of listing your prices on your website.

The answer is: It depends.

If you're looking to save time and streamline the process, listing your prices on your website may seem like a no-brainer. It can help filter out clients who aren't able to afford your services, and it saves you the hassle of having to explain your prices over and over again.

While listing your prices may seem like a good idea, it's generally not advisable. The primary goal of your website is to persuade prospective clients to contact you and eventually book your services. If the prospect can see the price right away, they are likely to make a decision based on price alone.

By not listing your prices, you can have a conversation with the prospect, which allows you to explain the benefits and why it's worth the price. During the conversation, you can clarify how you work, what the benefits are, and why you would be a good fit for them. This approach makes them understand why they want to hire you before making a decision based solely on price.

There are cases where you might want to list your prices on your website. If you're incredibly busy and have many inquiries, you may want to cut down on the number of people contacting you. Listing your prices can help filter out those who can't afford your services and save you the trouble of explaining your prices repeatedly.

In conclusion, while there are valid reasons for listing prices on your website, it's generally not advisable. Instead, focus on building relationships with prospective clients by having conversations with them to demonstrate your value and worth. By doing so, you'll not only increase your chances of getting hired but also gain loyal customers who trust and appreciate your services.